Today, I’m going to give you a strategy to help your patients that you will have to be very mindful in using. This is powerful stuff here, my friends. After motivation, after positive energy, after excitement and after questions, we still end up with a few patients that don’t feel compelled to act. That’s not… Read more »
[Part 2] The Entrepreneurial Dentist: The Psychology of Selling
If there is one common theme that you will often hear from Doctors it is their reluctance to, avoidance of, fear from or arrogant beliefs about “selling.” Even the ones that embrace the reality (this it is necessary) are bashful and do not feel capable of doing it effectively. In order to become an Entrepreneurial… Read more »
Improving Patient Outcomes – Strategy 3
I’m sure you remember hearing the phrase, “The way you see the problem is the problem.” And this is so incredibly true. One reason, among many, why pictures work so well to “sell” treatment is because it makes the problems believable and undeniable. They illustrate to the patient the reality of the situation. In every… Read more »
[Part 1] The Entrepreneurial Dentist: Patient-Centric Revisited
Very few Dentists, if any, would say they are NOT Patient-Centric in the way they run their practices and treat their patients. Maybe no doctor would say otherwise. But, they and most likely you have it all wrong. That’s because the perception of what it means to be “patient-centric” or in other words “putting the… Read more »
Improving Patient Outcomes – Strategy 2
There is nothing that moves a patient forward more than the positive energy inside of your practice and your own enthusiasm and confidence about what you are suggesting to them. Last week, I gave you a great strategy to create the motivation for your patients to move forward with what is in their best interests…. Read more »
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