To Grow Your Practice, First Grow Your People

We spent time last week talking about where you find the greatest leverage in order to make your practice more valuable to you: you have to become more valuable to yourself, your team, and your patients.

It was a great read, if I do say so myself, and many of our top doctors took the time to comment and share their reflections from it, so thank you.

Something else worth your study was my special interview with Dr. Walter “Skeet” Hunt this week. It contains a very interesting analogy as well as an extremely smart strategy from Dr. Hunt about exactly this. Listen carefully, you won’t want to miss it.

In case you missed it live, you can catch it right here…

On-Demand Replay: From Pandemic & Protests To Prosperity & Profits

Have your notepad and pen ready to go. It’s jammed packed with ‘writer-downers.’

Now, you understand, there is no team or patient that can grow in value if you don’t first because they follow your lead and vision.

I realize it’s common sense but, as one of my great friends Davy from Freedom Founders says, “Common sense doesn’t usually mean common practice.”

The real insight garnered from last week’s Report is in the ways your mindset needs to be elevated.  In other words…

Where are you holding yourself back?

Where are you sabotaging yourself?

Where is your belief and confidence lower than your goals?

Figuring out these answers is the next level of your practice growth.  

Whether we are talking about yourself (which we have) or your team or your patients or really every part of your practice and life – it’s the only way to step up to the next level in your life, leadership, practice, wealth, dentistry, happiness.

What do you want from your Practice?


What do you want from your Team?

What do you want from your Patients?

What do you want from Yourself?

Let’s start there in this very interactive Weekly Report.

Here’s what tends to happen… when things are going well, you forget about when things weren’t and you end up pushing forward but you get sidetracked from your original objectives. 

The goal seems to become ‘just doing it’ instead of regaining clarity and keeping the focus on the WHY of what you are doing and the purpose that drives your every decision.

By the way, in my interview with Dr. Hunt we did, as promised, hit on the four core assets you have in your practice and how they fit together to build a stable foundation so that you can eliminate the ups and downs and you are able to consistently enjoy a balanced life while still maintaining grow in your practice.  

You’ll even hear how Dr. Hunt achieved a practice that truly works for him because of his culture and team structure that set him up to have the best quarter of his four decade career. 


And that’s just the thing… once you are dialed in, it’s now time to lift up the other people around you so that you aren’t working down to their level.  Instead, they are rising up to your expectations and achieving their fullest potential.

Let’s play the game again this week with the full focus now on your Team.

The question is how you do elevate your Team?

In performance

In goals

In attitude

In synergy

In communication

In patient effectiveness

Of course, you guessed it and know where I am headed with this.  It’s back to mindset.  Yes, the mindset of your people matter.

It all begins with how they view success in their own personal responsibilities.  Are they committed to outcomes or just getting a job done?

Do they buy into the bigger mission of the practice as a whole?  Is the vision, mission, purpose clearly defined in the first place?

They have to want to win not just for your patients, others team members, most certainly for you, but they also have to want to win for themselves.  Pride of performance is important.  They have to value the feelings they have when they have delivered success for all people involved. 

When it comes to helping your team improve and do what they already do well even better, there is a specific psychology to it and we are going to dive into it next week in more detail.

For now, remember this, for your practice to grow in value by your own definition and by financial results, your people have to go to work on themselves.  You went first and you can’t ever stop working on yourself – and now it’s your team’s turn and the same goes for them.

Just like your greatest limitation is your belief in what’s possible; your team’s belief is multiplied by your own because there are more of them than there are of you.

Here’s the thing, it doesn’t stop there, it digs down deep in the minds and souls of all the people inside of your practice and it ties back to the pride of ownership over their responsibilities. 

When your team can define their own success, then they will have made it their own, which is the key to establishing pride in what they do.

There’s magic to be made here.  Next week, I’ll give you the trick to unlocking it.