{"id":127,"date":"2015-01-12T17:24:17","date_gmt":"2015-01-12T17:24:17","guid":{"rendered":"http:\/\/dentalsuccesstoday.com\/blog\/?p=127"},"modified":"2015-01-13T17:27:03","modified_gmt":"2015-01-13T17:27:03","slug":"how-to-wow-your-patients-the-24-hours-that-matter-most","status":"publish","type":"post","link":"https:\/\/dentalsuccesstoday.com\/blog\/how-to-wow-your-patients-the-24-hours-that-matter-most\/","title":{"rendered":"How To Wow Your Patients: The 24 Hours That Matter Most"},"content":{"rendered":"<p>Do you every feel like the days just fly by and pretty soon the scheduled day is done and everyone is gone and you look back at 8, 10, 12 hours and wonder \u201cwhat happened\u201d or where did it all go or why didn\u2019t it add up\u2026we sure seemed busy!?<\/p>\n<p>It\u2019s one of those things, if you don\u2019t prepare for the day in advance, have a plan going into it, and a system for managing what comes up and adjust accordingly, your days end quickly your weeks move fast and your month comes to a close.<\/p>\n<p>Here we are nearly half way through the first month of 2015\u2026<\/p>\n<p>I began a new Program for my clients this year call the Proactive Production Planning Meeting, where we take more responsibility over a Patient&#8217;s success, compliance, completion, and acceptance of your suggested treatment. Most Practices are \u201ctoo busy\u201d to pay attention to OUTCOMES where the real dollars and the real success for your patients adds up.<\/p>\n<p>I always say, when you do what\u2019s best for your patients it will also be what\u2019s best for you and your practice and your profits.<\/p>\n<p>If you resonate with any of this I suggest you take advantage of my \u201cHappy New Year to You\u201d complimentary copy of my newest Book, Practice Prosperity Package and Profit Blueprint Strategy Consultation&#8230; <a href=\"http:\/\/www.dentalpracticeshift.com\" target=\"_blank\">www.DentalPracticeShift.com<\/a><\/p>\n<p>You know that saying, \u201cthe definition of insanity, doing the same thing expecting different results\u2026\u201d CRAZY! You can test drive my thoughts and strategies without risk, why not, it\u2019s the new year and if you\u2019re smart, you&#8217;re always working on doing better.<\/p>\n<p>Here\u2019s this week\u2019s Monday Huddle and the continuation of our Series.<\/p>\n<p>Patient Service Series #2&#8230;<\/p>\n<p>The Magical 24 Hours<\/p>\n<p>I talk a lot about Trust and have before, probably, given you the top 5 ways to create trust. Today I will talk about Your Team and how to build rapport with your Patients and make their 24 hours before, during, and after their appointment special.<\/p>\n<p>There are 5 tactical things you can and should do in the 24 hours revolving around a Patient Visit and I don\u2019t care if you have 1 new patient a day or 10 or 20 new patients a day. If you do these things you can afford as a wise investment in the human power to be able to make it happen.<\/p>\n<p>1st \u2013 the Day before pre-appointment phone call, NOT reminder Call, but actual dialogue, welcoming, exciting anticipation of their visit, to relax and make them comfortable\u2026greet them before they walk through the door.<\/p>\n<p>2nd \u2013 the obvious, shaking their hand, looking them in the eyes, standing next to them personal greeting when they arrive\u2026covered last week was \u201cnever leave the patient alone\u201d<\/p>\n<p>3rd \u2013 introducing people the Patient Meets, treating them like a Star and VIP by formally introducing your Team Members, not only does this builds up the Team Member it also makes the Patient more comfortable.<\/p>\n<p>4th \u2013 Checkout \u201cthanks for coming \u2013 great to see you\u201d gift\u2026in every place in life you get a gift when you leave, a Party Favor, a Wedding Farewell, a Graduation Gift, a parting shot to say we\u2019re glad this happened, most of you (unless you are already my client) are not doing a post-visit letter, gift, or acknowledgement, so this is the next easiest thing to do and you should do both\u2026<\/p>\n<p>It can be a simple piece of \u201chealthy candy\u201d or a small gift from a dollar store or something more meaningful, it could be a bookmark, or a saying of the month\u2026it doesn\u2019t have to be the same and it doesn\u2019t have to be junk, just something to send them on their way as a pick-me-up.<\/p>\n<p>Look, you don\u2019t have to like what I say, it doesn\u2019t mean that it won\u2019t make your patients happier, here\u2019s a thought: throw your opinion out the window, what matters is the PATIENTS&#8217; Opinion and you want to help keep their mind positive and memory of you a happy place. This is after all the last thing they will remember.<\/p>\n<p>One of my \u2018favorite\u2019 clients and good friends has a Teddy Bear as the mascot of their practice, they could put the Bear in 12 different places and take pictures and create postcards with the Dentists favorite sayings or healthy tips or MOTIVATIONAL positivity quotes on them and every month give every patient one of these, that\u2019s personality based, not cookie cutter, and means something.<\/p>\n<p>So what if they throw it away, at least they read it, and at least the last thing they do before they leave isn\u2019t give you money, schedule an appointment, or think about anything else.<\/p>\n<p>5th \u2013 finally\u2026the day after, especially if it\u2019s a new patients, just give them a phone call, and THANK THEM again, personally, if you are a smaller practice the DENTIST SHOULD DO THIS, and for sure after days of the Treatment being completed or some more invasive procedure for sure, just tell them how you feel and make it personal. These have so much impact\u2026and most people won\u2019t answer so you just leave a message your are done in 3-5 minutes if you have 2-3 new patients a day, if you have more than that then have your New Patient Concierge or Treatment Coordinate do the follow-up 1st Visit calls, then You can do your calls after they have completed treatment.<\/p>\n<p>Talk through these 5 ideas with the Team Members you can involve in this process, but, even though we are talking about 24 hours of the Patient Visit, this is a cultural feeling inside of your Practice that will drive referrals and production, there are no two things disconnected from each other.<\/p>\n<p>If the patients feel happy\u2026they will tell others, bring their family, accept treatment in larger amounts and for higher dollars and otherwise be the lifeblood of your practice.<\/p>\n<p>&#8220;How do you build and grow a practice&#8221; the struggling Dentist asked, &#8220;ONE VISIT at a time, every-time, every-day&#8221;\u2026 install a protocol and expectation and create a culture of making magic happen and wowing your patients with service they would never expect, go above and beyond and realize the POWER and OPPORTUNITY of using the 24 hours before, during, and after their visit.<\/p>\n<p>Reminder, go here now, today, get this complimentary New Year Practice Success Package, why would you not\u2026there is no reason if you are ambitions and success minded you are constantly on a journey of discovery for that \u201cone\u201d thing that will make all the different, the best always want to get better. I\u2019d like to help you in 2015, beginning with this \u2013 <a href=\"http:\/\/www.dentalpracticeshift.com\" target=\"_blank\">www.DentalPracticeShift.com<\/a><\/p>\n<a href=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2014\/11\/f2fd8f06571fe09827ace5fcb31ec1d2.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-80\" src=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2014\/11\/f2fd8f06571fe09827ace5fcb31ec1d2.png\" alt=\"f2fd8f06571fe09827ace5fcb31ec1d2\" width=\"576\" height=\"210\" srcset=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2014\/11\/f2fd8f06571fe09827ace5fcb31ec1d2.png 576w, https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2014\/11\/f2fd8f06571fe09827ace5fcb31ec1d2-300x109.png 300w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/a>\n","protected":false},"excerpt":{"rendered":"<p>Do you every feel like the days just fly by and pretty soon the scheduled day is done and everyone is gone and you look back at 8, 10, 12 hours and wonder \u201cwhat happened\u201d or where did it all go or why didn\u2019t it add up\u2026we sure seemed busy!? It\u2019s one of those things,&#8230;  <a href=\"https:\/\/dentalsuccesstoday.com\/blog\/how-to-wow-your-patients-the-24-hours-that-matter-most\/\" title=\"Read How To Wow Your Patients: The 24 Hours That Matter Most\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-127","post","type-post","status-publish","format-standard","hentry","category-huddle"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Wow Your Patients: The 24 Hours That Matter Most<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dentalsuccesstoday.com\/blog\/how-to-wow-your-patients-the-24-hours-that-matter-most\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Wow Your Patients: The 24 Hours That Matter Most\" \/>\n<meta property=\"og:description\" content=\"Do you every feel like the days just fly by and pretty soon the scheduled day is done and everyone is gone and you look back at 8, 10, 12 hours and wonder \u201cwhat happened\u201d or where did it all go or why didn\u2019t it add up\u2026we sure seemed busy!? It\u2019s one of those things,... 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