{"id":1955,"date":"2021-07-09T19:45:07","date_gmt":"2021-07-09T19:45:07","guid":{"rendered":"http:\/\/dentalsuccesstoday.com\/blog\/?p=1955"},"modified":"2021-07-09T19:45:09","modified_gmt":"2021-07-09T19:45:09","slug":"the-origin-of-success-in-one-sentence","status":"publish","type":"post","link":"https:\/\/dentalsuccesstoday.com\/blog\/the-origin-of-success-in-one-sentence\/","title":{"rendered":"The Origin of Success in One Sentence…"},"content":{"rendered":"\n

We all can agree that dentistry has the capacity for doctors to reach their true potential.  Then why is there such a big achievement gap between the ones that struggle and those that thrive, regardless of practice size or location or any other variable.<\/p>\n\n\n\n

I\u2019ll tell you.<\/p>\n\n\n\n

The biggest challenge that holds back a doctor from getting more out of their practice and achieving greater success can be summed up in one famous quote from Zig\u2026<\/p>\n\n\n\n

\u201cYou can’t hit a target you cannot see, and you cannot see a target you do not have.\u201d<\/p>\n\n\n\n

That\u2019s it.  The origin of success in one sentence.<\/p>\n\n\n\n

You have to know what you want, what you are shooting for, and what your target is.  Without this you will go nowhere.<\/p>\n\n\n\n

For a lot of practice owners, dentistry turns into a treadmill where you are constantly hustling, logging a lot of hours, but stuck in the same place.<\/p>\n\n\n\n

By approaching it differently, each of those days will compound and steadily you will be building to your full potential.  It is a matter of being more purposeful.<\/p>\n\n\n\n

When you think about it, everything from your phone calls to your diagnostic approach to treatment presentations to insurance and everything in between depends on this.  How purposeful, how intentional is each and every step?<\/p>\n\n\n\n

It is more than just beginning with the end in mind, it\u2019s understanding what the real objective is and then executing exactly in that direction; not just with that intention but with that commitment to the outcome, to the target.<\/p>\n\n\n\n

For a deeper dive on this topic,\u00a0join me for the Small Practice Revolution 2.0.\u00a0\u00a0During this 1-day virtual workshop, we’ll craft a step-by-step blueprint to revolutionize your practice \u2013 enabling you to fully capitalize on post-2020 trends.<\/p>\n\n\n\n

Each month, dozens upon dozens of practices I work with are experiencing record-breaking numbers – and with this new 2.0 foundation in place, you’re next.<\/p>\n\n\n\n

Learn More About The Small Practice Revolution 2.0 Workshop >>><\/a><\/strong><\/p>\n\n\n\n

Setting a target also relates to one of my most valuable little secrets to complete case acceptance shouldn\u2019t be a secret at all.  It\u2019s just that so many choose to do it casually or without putting the significance on it that it deserves.  It changes everything in the patients\u2019 mindset in how the experience feels and most of all in the outcome.<\/p>\n\n\n\n

The very best practices help their patients identify their target before they start any of the patient experience.<\/p>\n\n\n\n

At the very beginning of the patient experience we talk about success, what it looks like, why it matters, how it impacts them, and the value it will have on their lives.  We go over the values and pillars of health before they start getting diagnosed.<\/p>\n\n\n\n

We give the patient a target so they have something to hit so we have something to work for.  It\u2019s simply a game changer.<\/p>\n\n\n\n

Did you catch that little nuance\u2026 so we have something to work for.<\/p>\n\n\n\n

We all have to have something to work.  For the day, for the year, for your career, for your life.<\/p>\n\n\n\n

We are creatures of habit, after all.  If you are going to do something different, something more, something better, it takes more effort than doing something the same therefore we need to know why, what is the purpose, what is the end result we\u2019ll experience.<\/p>\n\n\n\n

During the Independence Day celebrations last week, I hope you took some time to ponder, reflect, and appreciate all the people, experiences, liberties, and freedoms you have.  These moments of gratitude are necessary for what I\u2019m asking you to do next.<\/p>\n\n\n\n

Today, I want you to think deeply about what else you want, what else is missing, what else can you attain.<\/p>\n\n\n\n

What target have you not yet hit maybe because you weren\u2019t looking, maybe because you haven\u2019t decided it, maybe because you can\u2019t see it, maybe because you haven\u2019t defined it yet.<\/p>\n\n\n\n

By the way, we do this same thing with every single team member.  It\u2019s important to tie their effort, role in the practice, contribution back to their personal goals, their why, their target.  If they don\u2019t have a purpose greater than the paycheck, if there is no meaning to it, it\u2019s just a job.<\/p>\n\n\n\n

If you do nothing else from this Weekly Report make sure you are helping your team and your patients set targets for themselves.<\/p>\n\n\n\n

Targets for what success looks like and why it matters from their perspective and targets for what success looks like from your perspective.  The closer you get those two targets, the more successful everyone will be.<\/p>\n\n\n\n

A key exercise to revisit in your Morning Huddles is to review every patient for the day and ask what is our target for them today, what should their target be, how are we going to help them?<\/p>\n\n\n\n

It is important to set your targets if you actually want to achieve them.  Now, you don\u2019t always hit the target.  But you hit it a lot more often when there\u2019s one there and you certainly get closer than you would have \u2013 every time.  That\u2019s the key to consistency because there is something to shoot at, work for, focus on.<\/p>\n\n\n\n

Now that we\u2019ve got all of that out on the table, I want our next target to be yours.<\/p>\n\n\n\n

It\u2019s the middle of the year.  We\u2019re halfway through.  But halfway through what?  Just another set of 12 months on a Calendar, the year 2021?<\/p>\n\n\n\n

Is the point just to get to the end and be finished?  I don\u2019t think so.<\/p>\n\n\n\n

We are working to race the clock, beat the calendar, and achieve more than last year.  So perhaps you aren\u2019t halfway to your goals, but there is still time.<\/p>\n\n\n\n

What targets do you have, what do you want to experience, what do you want to achieve, what do you want to make happen?<\/p>\n\n\n\n

I\u2019ll personally guide you on this process during my upcoming\u00a01-day virtual workshop, where we’ll create your customized practice success blueprint.<\/p>\n\n\n\n

You\u2019ll discover how the pandemic redefined dentistry by driving patients away from corporate big box clinics and into focused, high-value practices… providing Independent Dentists their greatest opportunity in a generation.<\/p>\n\n\n\n

Register For The 1-Day Virtual Workshop:\u00a0Small Practice Revolution 2.0<\/strong><\/em>\u00a0>>><\/a><\/p>\n\n\n\n

That\u2019s a lot to consider and if you want me to make it more dramatic just think about how many sets of 6 months you\u2019ve got left in your expected life.  I promise you\u2019ll wake up tomorrow with more urgency than you did today.<\/p>\n\n\n\n

So, are you clear on your targets inside and outside your practice?<\/p>\n\n\n\n

Not just your daily goals and your monthly collections.  What about your personal income?  Targets are not just money and they shouldn\u2019t just be collections.<\/p>\n\n\n\n

You might have clinical targets, bigger cases, getting into sleep or anything else.  You also have lifestyle targets… home earlier, one less day a month, one more week of vacation.<\/p>\n\n\n\n

This ought to be the most fun and invigorating thing you do.  As I have been writing about every day of late, let\u2019s not celebrate freedom a day a year, let\u2019s live it out every day of the year.<\/p>\n\n\n\n

The key to freedom is not just to acknowledge it, appreciate it \u2013 the more valuable thing to do is to define it, to expand it, to reimagine it, to believe in what\u2019s truly possible.<\/p>\n\n\n\n

And that\u2019s the greatest freedom of them all.  That you get to choose your targets and reason why they matter.  Then move forward like your life depends on it because it does.  Your targets should give you more than just focus but purpose and that\u2019s what will lead to achieving even greater success.<\/p>\n","protected":false},"excerpt":{"rendered":"

We all can agree that dentistry has the capacity for doctors to reach their true potential.  Then why is there such a big achievement gap between the ones that struggle and those that thrive, regardless of practice size or location or any other variable. I\u2019ll tell you. The biggest challenge that holds back a doctor from… Read more »<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1955","post","type-post","status-publish","format-standard","hentry","category-dental-success"],"yoast_head":"\nThe Origin of Success in One Sentence...<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dentalsuccesstoday.com\/blog\/the-origin-of-success-in-one-sentence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Origin of Success in One Sentence...\" \/>\n<meta property=\"og:description\" content=\"We all can agree that dentistry has the capacity for doctors to reach their true potential.  Then why is there such a big achievement gap between the ones that struggle and those that thrive, regardless of practice size or location or any other variable. 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