{"id":2234,"date":"2022-10-21T06:30:00","date_gmt":"2022-10-21T06:30:00","guid":{"rendered":"https:\/\/dentalsuccesstoday.com\/blog\/?p=2234"},"modified":"2022-10-22T17:02:03","modified_gmt":"2022-10-22T17:02:03","slug":"how-to-defeat-the-recession-understand-patient-behavior","status":"publish","type":"post","link":"https:\/\/dentalsuccesstoday.com\/blog\/how-to-defeat-the-recession-understand-patient-behavior\/","title":{"rendered":"How to Defeat the Recession: Understand Patient Behavior"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you didn\u2019t know before, you certainly found out last week that you will only get hard-hitting, straight-shooting, truth-telling when you hang around here. Good for you (not everyone can handle it). But you are smart, powerful, proactive, courageous, and ready for the fight against the recession and all the forces trying to rob you of the prosperity you\u2019ve worked for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Last week, I gave you the two most critical pillars that you must embrace, own, and accentuate in order to do more than just get by and take the crumbs the economic destruction is going to leave in its wake \u2013 and instead soundly defeat the recession and triumph spectacularly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This, as we continue to build on our profound and fearless mission to\u2026 Prepare. Protect. Prosper.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>This is precisely what&nbsp;<a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\">my upcoming Masterclass<\/a>&nbsp;will do for you, your team, your patients, and your practice. You\u2019ll be charging ahead like a bulldozer through the recession plowing your own path to prosperity. You\u2019ll be lining patients up, converting, closing, and collecting on treatment like never before.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This isn\u2019t going to happen on accident, of course. There are real tangible and specific strategies that are very different during recessionary Times.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you are tired of sitting around and waiting to see what happens. If you are ready to take advantage of this unprecedented opportunity to elevate your practice, your lifestyle, your financial independence, and your autonomy \u2013 then\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\">Join Me for the Live 4-hour Masterclass&#8230;<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s the deal\u2026 I\u2019m not sitting here talking pie in the sky as if everything is sunshine and rainbows. Sure, I am an optimist but only because I take responsibility for outcomes and refuse to let others dictate my reality. If I were at the mercy of everything going on around us and accepted a fate decided by others, then I would be the bleakest of all pessimists.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure I remain in control, I always begin with the end in mind and then reverse engineer an exact, sure-fire, can\u2019t-fail plan to achieve exactly that. That\u2019s the point of business. It\u2019s not meant to be unpredictable. In fact, it just might be the most predictable thing there is.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You want to know something else that is predictable. It happens to be our third pillar for beating the you-know-what out of the recession\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Patient Behavior and Psychology<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The worse the media, government, wall street, and everyone else make the economy out to be, the more people are looking for hope, for positivity, and a place full of people that are looking out for them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And patients are no different. While some might be complainers with long lists of excuses\u2026 if you make them feel safe, secure, protected by your environment, culture, and relationship, then you will continue to change their lives for the better.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It all begins with the most important promise to your patients \u2013 and the same promise I make here to you and began with today \u2013 to tell them the truth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They will trust you and they will be looking for places and things and people to invest in because, while they might have less income or greater expenses and probably both, they will want to do something positive for themselves and their family.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Believe me when I tell you that it is much more about doctors and teams giving up, giving in, playing bashful, being timid, and thinking they are doing patients a favor by feeling sorry for them \u2013 than it is the patients actually not wanting to take care of their health.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whatever you do to combat the recession, don\u2019t sympathize with it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The truth is: you can beat the recession. You can create your own economy. You can continue to thrive, triumph, profit during the worst inflation in generations. You can come out of all of this stronger and in a better position while at the same time enjoying your life and practicing on your own terms.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The way to do it is to go after it as aggressively as possible by having a concise, clearly mapped out, actionable, realistic plan of attack to prepare, protect, prosper in your practice right now.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Take a look at every single detail I\u2019m going to be covering in&nbsp;<a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\">my upcoming Recession-Proofing Masterclass<\/a>&nbsp;where we\u2019ll craft your practice battle plan together&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\">Click to Learn More About The Live Masterclass&#8230;<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">My promises are bold, my objectives well defined, your results absolutely certain.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">See for yourself and know there is very limited room for this opportunity. Get in now or be left out forever. The recession separates the serious and savvy Practicing Owners from the hobbyist and na\u00efve. Now is the time to take action\u2026<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\">Beat The Recession With Your Personalized Battle Plan<\/a><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">So, yes, your attitude and mindset matter most. Decide that you are going to conquer the recession. Commit now to have record months and the best finish to any year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Then get it done by building out, elevating up, focusing in on that top 20% cultivation of meaningful dentistry from A+ quality patients and get where you want to go with as few patients as possible by making as big of leaps in collections possible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don\u2019t get sucked into the discount volume trap.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You will lose that game. Because a little from a lot is the surest way to destroy your profit and burnout everyone in your practice \u2013 including yourself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alternatively, now is the time to calibrate lifestyle, refine and master key systems, focus your effort on what is most valuable, and create as much leverage as you possibly can.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you drill down on the 80\/20 rule in every area of your practice, with every team member, with every patient you will be amazed as how easily you will exceed your goals and set new records.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is all possible because patients will be more influence-able. As susceptible as they are to the economic woes and worries of the world, they will be even more open minded to your positive recommendations about being proactive and preventative with their health.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Don\u2019t be apologetic about what you believe in. Right now, responsible decisions with their money and their health are going to matter more than before.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you don\u2019t value yourself and what you do for your patients health \u2013 and believe it\u2019s more important than any other decision in their lives that they could be doing with their time and money \u2013 then you need your own gut check.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every patient will be looking to you for your leadership and guidance for your unconditional decisive direction about their health AND their money.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You are looking out for their best interest; I know this about you. Other places and people they will turn to, do not; I know this about them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to prepare, protect, and prosper then why not help your patients do exactly the same.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You have the ability to help your patients like no one else can. You shouldn\u2019t feel conflicted about that. Instead, you should feel empowered by knowing if you commit to taking care of your patients \u2013 as you always have \u2013 they will reciprocate and take care of you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In my upcoming Masterclass to recession-proof your practice, we will cover the exact switch to make in your communication to keep you from being defensive or justifying your recommendations to your patients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I will also give you the three things to never do (and one thing to always do) with every single patient to avoid coming across as though you lack confidence or are unsure about the importance of your treatment plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s build your battle plan and prepare to win. Because the strong, smart, serious doctors don\u2019t just survive they thrive&#8230;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\"><img fetchpriority=\"high\" decoding=\"async\" width=\"738\" height=\"320\" src=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-1.png\" alt=\"\" class=\"wp-image-2227\" srcset=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-1.png 738w, https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-1-300x130.png 300w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><\/a><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/dentalsuccesstoday.com\/masterclass\/\"><img decoding=\"async\" width=\"738\" height=\"184\" src=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-2.png\" alt=\"\" class=\"wp-image-2228\" srcset=\"https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-2.png 738w, https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-2-300x75.png 300w, https:\/\/dentalsuccesstoday.com\/blog\/wp-content\/uploads\/2022\/10\/Masterclass-Banner-2-600x150.png 600w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>If you didn\u2019t know before, you certainly found out last week that you will only get hard-hitting, straight-shooting, truth-telling when you hang around here. Good for you (not everyone can handle it). But you are smart, powerful, proactive, courageous, and ready for the fight against the recession and all the forces trying to rob you&#8230;  <a href=\"https:\/\/dentalsuccesstoday.com\/blog\/how-to-defeat-the-recession-understand-patient-behavior\/\" title=\"Read How to Defeat the Recession: Understand Patient Behavior\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2234","post","type-post","status-publish","format-standard","hentry","category-dental-success"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Defeat the Recession: Understand Patient Behavior<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dentalsuccesstoday.com\/blog\/how-to-defeat-the-recession-understand-patient-behavior\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Defeat the Recession: Understand Patient Behavior\" \/>\n<meta property=\"og:description\" content=\"If you didn\u2019t know before, you certainly found out last week that you will only get hard-hitting, straight-shooting, truth-telling when you hang around here. 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