{"id":787,"date":"2017-02-24T15:18:02","date_gmt":"2017-02-24T15:18:02","guid":{"rendered":"http:\/\/dentalsuccesstoday.com\/blog\/?p=787"},"modified":"2017-02-24T15:18:02","modified_gmt":"2017-02-24T15:18:02","slug":"the-wrong-way-to-market-for-new-patients","status":"publish","type":"post","link":"https:\/\/dentalsuccesstoday.com\/blog\/the-wrong-way-to-market-for-new-patients\/","title":{"rendered":"The Wrong Way To Market For New Patients!"},"content":{"rendered":"

You better believe that the majority of everything you read, watch, listen to, have been told, are bombarded with every single day about \u201cnew patients\u201d is completely and totally wrong.<\/p>\n

In fact, having experience in dozens of industries and just about every genre of healthcare, I can confidently say that: Dentistry has more \u2018flavor of the month,\u2019 bright shiny objects and charlatans selling you the \u2018magic pills\u2019 to solve your new patient problems \u201cforever more.\u201d<\/p>\n

Whenever you hear that, you can be darn sure it\u2019s all a bunch of BS because there is no ONE thing you can do to market for patients.<\/p>\n

And besides, most marketing is nothing more than commoditizing yourself by reaching out to strangers who you force to be interested when they weren\u2019t already. This is the fastest way to fill up your practice with time-wasters, price-shoppers and otherwise unqualified patients.<\/p>\n

This is why I advocate strict, disciplined, consistent referral focused marketing initiatives (both inside your practice and outside your practice). Where you are attracting specific types of people by way of going through patients or centers of influence that you have already won over.<\/p>\n

That said, there are also other things you must do to make your referral marketing even more effective \u2026 you have to protect your brand, manage your reputation and have a viable visible organized online platform that controls what others find, see, say, read, learn about you. You want to begin your relationship with people before they become your patients and that only happens through being proactive.<\/p>\n

There is so much more to say about this, way more than I can possibly write in this Weekly Report.<\/p>\n

The good news is I\u2019m not going to leave you hanging.<\/p>\n

Instead, I\u2019m going to offer you something better than even my advice about the internet, stranger danger marketing, referrals, relationships and everything \u201cNew Patients.\u201d My good friend and colleague (who works personally with many of my top and highest performing practices, all of whom take quality and consistency of new patients very seriously), has just recently launched a new \u201ctell-all\u201d book about dental marketing myths and mistakes with a behind the scenes look at what works and what doesn\u2019t book.<\/p>\n

Jackie is the real deal with more experience in dentistry and marketing combined together than just about anyone you could hope to meet. She brings to light tried and true solutions that don\u2019t break the bank and that you can really truly rely on.<\/p>\n

Since you are here with me and part of the Weekly Report subscribers, I\u2019ve arranged for you to receive a copy of her new book as my gift to you \u2026 and yes, it\u2019s a real, tangible book made with paper that you can hold in your hand.<\/p>\n

This is your ticket and chance to relieve all of your new patients worries once and for all. I wouldn\u2019t miss it if I were you.<\/p>\n

Grab Your Free Copy of Jackie\u2019s New Book >>><\/a><\/p>\n

Unfortunately, there are a lot of purveyors out there in the industry taking your money to deliver new patients. Even if they do actually get you new patients, they\u2019ll often be the wrong ones wasting your time. Service after service, idea after idea, gimmick after gimmick, company after company letting you down and leaving you with less money in your bank account than they found you.<\/p>\n

Not any more, not with this book. I want you to arm yourself with the knowledge and power to understand the truth, read between the lines and be smarter about your decisions. In order to do that you have to know both: what to do and what not to do.<\/p>\n

Go ahead, grab your copy now while you\u2019re right here. They won\u2019t last, as my readers got the appetite of champions and love smart information and resources that drive profit\u2026<\/p>\n

Grab Your Free Copy of “The Dental Practice Breakthrough” >>><\/a><\/p>\n

I\u2019ll be back next week to talk about how to dramatically increase the value of your new patients whether 1, 10 or 100. We\u2019ll build your New Patient Business inside of your practice that delivers results through valuable dentistry and gets patients to pay and proceed with full, comprehensive treatment plans. You\u2019ll see!<\/p>\n

While I\u2019m working on this special project for you, go ahead and get ready to ramp up your new patients the right way and get rid of all the wasteful marketing<\/a>. You\u2019ll have the peace of mind to never chase anything down the next rabbit hole or have to keep falling victim for offers you know aren\u2019t going to work.<\/p>\n","protected":false},"excerpt":{"rendered":"

You better believe that the majority of everything you read, watch, listen to, have been told, are bombarded with every single day about \u201cnew patients\u201d is completely and totally wrong. 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