Most dentists are busy. Few are free.
Schedules are packed, teams are stretched, insurance is exhausting… and yet profit, clarity, and enjoyment aren’t where they should be.
The answer isn’t more leads. It isn’t more procedures. It isn’t ranking #1 on Google.
It’s shifting from volume to value.
I sat down with three people I deeply respect for a candid conversation about what’s actually moving private practice forward right now:
→ Dr. Jason Auerbach: board-certified oral surgeon, founder of a multi-state surgical network
→ Jackie Cullen: Co-Founder of My Dental Agency
→ Dr. Doug Thompson: Founder of the Wellness Dentistry Network
Business, marketing, clinical… aligned in one conversation.
During the round table we covered:
• The one belief dentists must let go of if they want to grow today
• How to build trust BEFORE case presentation ever happens
• The right way to explain out-of-network care so patients actually understand it
• How to get patients to say yes without feeling salesy
• The metric most practices ignore that actually predicts growth
No theory, no hacks, no nonsense. Just what’s working inside private practices right now.
We also built a 15+ page implementation workbook so you walk away with a 30-day roadmap, not just notes.
Private practice isn’t dead but commodity dentistry is.
