I’m going to tell you something that will change how you think about your team forever.
Most doctors spend all their time worrying about finding good people. What they should be worried about is whether they’re creating the kind of practice good people never want to leave.
In this video, I break down the single biggest distinction between practices that keep great team members for years and practices that burn through people like kindling. It’s not about paying more. It’s not about your geography or your employment market. It’s about something you control 100%… and most practices completely ignore it.
Here’s what we’re covering:
The No Greener Grass Rule. If you want to keep the best people, you have to have the greenest grass. Period. I’ll show you exactly what that means and how to create it in your practice starting this week.
The Three Non-Negotiables. Every great team member needs three things from you. Miss any one of them and they’re mentally checked out (or already looking for the exit). I lay out all three and show you how to deliver them without turning your practice into a daycare.
Training vs. Transformation. Most practices train skills. Championship practices transform people. There’s a massive difference and I reveal what it looks like when you get it right.
Cross-Training vs. Experts. Should you cross-train everyone or build a team of specialists? I have a strong opinion on this and it’s going to save you years of frustration.
The Growth Path Blueprint. Here’s the secret: every person in your practice needs a growth path (financially, professionally, and personally). I break down exactly how to build that system so people are fighting to stay, not looking to go.
Lastly, I’m going to recommend one of the most impactful books I’ve ever read on team culture. It completely changed how I think about leadership and I guarantee it will do the same for you.
Look, if you want to grow your practice, you have to grow your people. If you want great patient service, you have to have great team service first.
This video is the exact system we use inside DST practices to create cultures where people stay, grow, and win for themselves and for the mission.
It’s time to build the kind of team that makes other practices jealous.
