The Big Reveal of a Radically Better Way to Practice Dentistry

I know you’ve seen those shows. How could you not. They probably have one in your own city. They’ve become like flavors of ice cream with hometown or treehouse or beach house or investment property or fixer-uppers or international.

Of course, I’m talking about those property makeover shows. And they all have one thing in common (aside from being about property of some sort)… they all have the long awaited, highly anticipated “Big Reveal.” Showing the dramatic transformation and you can hardly believe it’s real.

And that’s what I’m here to do today for your Dental Practice.

The Big Reveal that keeps the core, that’s dentistry; keeps the owner, that’s you; keep the bones, that’s the team; and even keeps the structure, that’s the practice footprint and the physical model that you have right now.

While keeping so much the same, I can show you how you can achieve a dramatically different practice from lifestyle to profitability and everything in between.

You see, all these shows also have a few other things in common. First, less is more. Second, built to suit. Third, profitability.

First, they don’t fill up space with clutter whether that’s walls or decorations. They let the place be maximized which decreases cost and increases efficiency.

Second, they custom design based around the buyer’s needs and goals for the property. This allows for a perfect fit between design and functionality.

And finally, they pick and choose where to put their money instead of trying to be all things to all people, they combine these first two to achieve the third of dramatically increased property value without having to spend a fortune to get there.

They make better use of the property. They reimagine it for the future instead of just trying to patch it up and make it a little bit better than its past self.

If you can grab onto that last paragraph, you are going to find one of the most valuable business and life secrets you could ever get. In everything you do, in your life and business, you can look at the past and try to make things a little bit better.

Or you can look out into the future, take what you have learned from the past and then reimagine how you achieve your state of ideal.

This is what I want for you and your practice.

Just because you have always done dentistry a certain way or always charged a certain fee or always been on a contract with insurance or always phased out treatment in four quadrants or tried implants but quit or said no to ortho before but want to change your mind or have too many (or not enough) hygienists or anything else… you can choose to change. You can makeover the past and create the future.

I’m here to tell you that there are three places I would start and every one of them is made possible by breaking from just one thing. And when you do this you flip this thing 180 degrees the other direction from the way most doctors practice and you reclaim your independence of what private practice ownership was meant to be in the first place.

I’m here to tell you unequivocally, there’s one that trumps all others. The reason is because no matter what you do if this is working against you, you’ll never win or at least you’ll never enjoy what it takes to win. On the other hand, once you have this working in your favor, you’ll be on easy street and having the time of your life by doing it on your own terms, earning more income than you ever thought possible, and having more fun doing it than you could have ever imagined.

You have to master the math.

The math of your business must work and if it does then you will forever be set free. You will break away from the one thing that plagues all practices and eats away at every owner’s income: overhead.

Simply put, if the only way to run up your numbers is to increase volume then you are going to lose. Because volume (meaning more patients) requires more time to see them, more team to serve them, and possibly even more space to put them in. When the volume goes up in your practice the overhead rises with it.

The answer is to know exactly what the right formula for your success is.

What is the exact Dental Practice Success Formula for You? That delivers in perfect harmony on your desired lifestyle, days worked; your ideal dentistry, what you want to do for the money; the income you want to earn, making it all worth it to you.

Most owner doctors are forever at the mercy of the math instead of choosing to be the masters over it. They can be a wizard at math, and yet they aren’t exactly sure how to manipulate it, engineer it, and make it work in their favor.

As with any equation, you want the right side of the equals sign (that’s your profitability and personal income) to go up but you also have to balance what’s on the left side of the equals sign. However, you want the inputs to be acceptable in terms of what is required to get your desired output.

Now, in case you think this is just about you making more money (albeit a worthy goal), it’s not.

It’s also about being responsible so you can grow your profits and share more rewards with your team to keep the best players.

It’s also about having more time to enjoy your life and family outside of dentistry.

It’s also about being in control and choosing the patients who appreciate the dentistry you do.

It’s also about dictating your own destiny and not at the whims of the industry or the changing trends.

Let me ask you a few questions…

What direction are your costs going right now? Payroll, supplies, labs, utilities, and everything else in your life.

What direction are your insurance reimbursements going right now?

Are you finding it easier or harder to attract, recruit, train, and keep high quality team members?

Do you think you are presently being paid what you are worth and maximizing the return on your investment in time, energy, effort, sacrifice, skills, and knowledge in your practice?

Are you spending more time or less time in the practice, working, and away from your family?

So, what if you could fix that once and for all with an entirely different way of practicing for the rest of your career?

One with the need for fewer patients, fewer team members, fewer hours, less stress, less to manage, less overhead, and more autonomy, more fun, more profit.

That is what this makeover is all about.

And we get there by focusing on creating and growing VALUE not maintaining and growing VOLUME.

The only way to do it is to play this game of dentistry using better math than anyone else. Creating a customized formula for success that goes against every single industry norm and standard by blowing up the traditional model of the past and changing the game of the future with a completely different way of practicing.

Here’s the best news of all: you are probably already very very very close.

Like these properties they makeover, we don’t have to go in with the bulldozer or the wrecking ball.

We take your core and foundation and then build upon it for a better future.

By making a few significant changes in the value levers, you can realize your dream of having a practice that works for you where the formula for success is predictable, profitable, and fun.

Are you ready for it…

I’m going to show you the BIG Reveal where you can be completely 100% insurance free, reduce your days by at least 25% (working at most 144 to 168 days and quite possibly a whole lot less), and that’s not all, I can guarantee you the ability to keep one out of every two dollars if you follow my proven formula – that’s an achievement of a 50% net profit practice.

That’s special and it can be yours when you follow my formula for independent private practice success by going against the grain and choosing to practice in a completely different way from what everyone else is doing. A way that leads to greater profit, freedom from insurance, more autonomy, and protection against inflation.

This is the only way to win against the battle of volume where everything bad goes up and everything good goes down – including the quality and consistency of care.

This is your chance to have it all. The winning formula to your perfect practice. The makeover you have been looking for keeping what you love, changing what you don’t, and putting the math of your practice to work for you.

Tune in next Friday for your invitation to join me on an upcoming Zoom Webinar where we’ll master these three things together and I’ll deliver your practice profit formula live.