You know what question I hear more than almost anything else? “Scott, how do I find better team members?”
Every single time I hear it, I want to ask you this: Why are you looking for new people when you can’t keep the ones you’ve got?
Look, I get it. Sometimes, you’re bleeding team members. You’re stuck with mediocre performers who drain your energy. You’ve got one person holding the whole practice hostage because you’re afraid to let them go. Yet, we all know the truth: your practice is only as strong as your weakest link.
However, here’s what nobody’s telling you: the team member problem isn’t a recruiting problem… It’s a retention problem, it’s a development problem, and it’s a leadership problem.
In this week’s video, I break down exactly how to build the kind of team that doesn’t leave, that recruits other great people for you, that shows up like champions every single day, that makes your practice a place people want to be.
I’m talking about Turnover Freedom (one of my Four Freedoms of Dentistry) and how to create a culture so strong that your team members become raving fans who wouldn’t dream of going anywhere else.
Now, I’m not saying recruiting doesn’t matter. I’ll walk you through the best places to find people. I’ll even tell you how to write ads that attract quality. I’ll explain why starting wages versus capping changes everything about who applies.
The real breakthrough though? Finding out the best team members don’t come from job boards… they come from your own community. I’m talking about people with energy, curiosity, hospitality, and character. People who may not have dental experience yet but who have something way more valuable: the right attitude and the hunger to grow. Because you can train skills but you can’t train character.
Then, I cover how you retain great people by giving them something they can’t get anywhere else… a vision for their life, not just their paycheck.
Watch this video. I promise you’ll walk away with a completely different understanding of what it takes to build a Championship Team.
