Here’s what you gotta know. Your belief about your potential and your desire for your own success is your greatest assurance to achieve something bigger, better, different than what you already have in your life and practice.
I often tell my doctors I’ve never seen anyone achieve something that they did not intentionally set out to do and unreservedly believe was possible.
Of course, believing and wanting something is not ever enough. You have to have a plan and a method and means of making it happen.
As I emphasized last week, you can’t make your practice produce in dollars of dentistry more than it is built to do.
Business is nothing more than getting several moving parts and people firing on all cylinders while aligned with your vision coupled with an accurate formula that will deliver the results you want. This is why becoming an Entrepreneurial Dentist is so imperative to your success. Simply, success doesn’t happen on accident.
The pillars we have reviewed over the past several weeks make up the most critical components of the Entrepreneurial Practice. They give you a strong foundation to build upon. They work to galvanize your purpose and passion into profits.
It’s very easy for a Doctor to discount, choose to ignore or simply remain naïve about the key principles that are required in any business. This leads to frustration, burnout or possible resentment over your very career, chosen profession and business. You deserve better and so does your practice.
That is why your decision and commitment to transform yourself into an Entrepreneurial Dentist is so important – so you are no longer at the mercy of anything or anyone.
You are in charge of your own outcomes as you captain your own ship charting the course you want and enjoying the adventure along the way.
Several doctors have ask me over the past few weeks how I would describe the Entrepreneurial Dentist – the person, not the pillars of the business. That’s easy…
An Entrepreneurial Dentist goes to work on themselves, they embrace and even look for change, yet they are steadfast in their principles and resolute in their approach to their practice and business life.
An Entrepreneurial Dentist understands that prosperity is driven by gratitude and appreciation to those around you and that pride in your work and relationships is as much about your confidence and self-worth as it is anything else.
An Entrepreneurial Dentist seeks out advice knowing they don’t know everything and expands their minds so that they can see more clearly (not only what is possible but what could go wrong).
An Entrepreneurial Dentist loves their dentistry but does it (in addition to the purpose of helping people) for the lifestyle that it affords because they know what is earned should be enjoyed.
An Entrepreneurial Dentist is their Team’s and Patients’ Super Hero. You have powers that others do not and you need to use your strengths and skills to their greatest advantage.
An Entrepreneurial Dentist does not lose focus or become complacent. They strive to always do better and they always have the next challenge lined up.
An Entrepreneurial Dentist understands that the person who receives the greatest rewards (paid the most money) is the one who owns the greatest amount of responsibility.
An Entrepreneurial Dentist is most fulfilled when they are doing it right by their own definition.
And like so many other things in life…
An Entrepreneurial Dentist believes it is always more about the journey than the destination. It’s simply who you are.
Next week, we’ll bring it full circle as to how to assess and pinpoint what areas of improvement you really do need to make. As you move forward it’s important to see it and you and all parts of your business clearly.
I can promise you this: the more entrepreneurial you become and the more you shape your practice around yourself (while NOT DEPENDENT on YOU), the more control, freedom, fulfillment, enjoyment and prosperity you will have.
And that is really and truly what matters. You deserve that.
