By now you should be back in action for the year and beginning to hit your stride for the first month. Today’s Huddle is short, specific and to the point of a very important concept…
Big Goals Are Only Possible By Achieving A Bunch of Little Goals First
I think it is one of the most destructive things you can do to focus on some big goal. Yes, it is very exciting, motivating and gets everyone fired up but then there is no course of action or strategy to actually make it happen.
We always have this conversation and I am sure you can recite it back to me, but reciting it and living it are two entirely different things.
Monthly Goals are only possible because of Daily Goals which are only possible because of Team Member Goals for Scheduled Treatment which are only possible by individual Patient-by-Patient Goals in every column of the day.
If you work that backwards and down to the hour of each visit, you will have small achievements that lead to big victories and you will be very successful each month.
To start this year off right you must do three things:
1. Have each team member recommit to their own daily goal based on the top three responsibilities and at the end of every day, hold each team member publically accountable for whether or not he/she won or lose and therefore helped their team win or lose. This is a daily battle. There is no other way around it.
2. Make sure that everyone is focused on big picture, comprehensive diagnosis and tracking that. And every member on the team supports the doctor in the diagnostic efforts. If there aren’t routine conversations about treatment planning, taking pictures, practice on the problem-goals-pathway to health dialogue with patients, then you aren’t going to improve.
3. You must reassess areas of improvement with your value-based scheduling by reviewing what is going well and what should change to be done more effectively. Additionally, you must insist on setting up a pay-at-the-time-of-scheduling protocol that ensures more patients follow-through to large amounts of treatment at the time they are most excited and committed to it.
There you go.
Doing these and these alone you will most certainly find an extra $1,000-$2,000 per team member per day over and above averages from 2016. If you don’t, you’re not trying. That’s how you start your year off, with momentum and immediate results for growth. You assess, decide, commit and execute. You break down big goals into daily goals and daily goals into team member goals and team member goals into patient goals.
If this isn’t the most exciting thing you’ve ever done, please switch professions, because this is what it’s all about. This is how you create, build and sustain a successful practice that helps patients get healthy and sets you up for your most prosperous year ever.
