I hear it every day, “I need more new patients.” And then with a few follow-up questions, I find out few people know how many calls they get, how many calls they miss or even how many new patients are qualified to begin with. And even if you are using one of those fancy recording… Read more »
Posts Categorized: Dental Success
What You Misunderstand About Case Acceptance
Too often people have the wrong perception and understanding about Case Acceptance and Patients saying “Yes.” I’m talking about You and Your Team. Questions are asked of me and comments made that imply some concept of “black and white.” Where patients either want it or they don’t; patients either say “Yes” or “No.” The reality… Read more »
The Wrong Way To Market For New Patients!
You better believe that the majority of everything you read, watch, listen to, have been told, are bombarded with every single day about “new patients” is completely and totally wrong. In fact, having experience in dozens of industries and just about every genre of healthcare, I can confidently say that: Dentistry has more ‘flavor of… Read more »
How To Get Rich In Dentistry
I am always very careful to use the word “cost” because in business there is really no “cost” for anything of value. Everything is an investment. If it truly is a “cost” then it is not necessary. Your electric bill, your snow removal, your team uniforms… all investments. In business, you have investments that drive… Read more »
Working on the Wrong Kind of Growth
Let’s get one thing straight: Growth is in the eye of the beholder. No one (and I mean no one), should tell you or force you into a type of practice you don’t want to be in. First of all, it won’t work because your heart won’t be in it. Secondly, even if it did… Read more »

