Posts Categorized: Dental Success

We call this Trap the fallacy of extremes.  A really bad idea.  You see the industry (yes our great and wonderful industry, which it is, but it is also very deceiving), sells you greener grasses or worse yet sells you the sky is falling mentality. Both of these are extremes.  Change what you are doing… Read more »

Do you remember the old book titled “Differentiate or Die; by Jack Trout? Well I’ll give you the good news first, if you are reading this – you haven’t died yet. And then the bad news, the key word is “yet” – because there are more things you have to differentiate against now than ever… Read more »

As you probably already know, I just love St. Patrick’s Day. Mainly because it’s fun and it represents the ideas of prosperity and good fortune. Of course, we all know luck is self-made through appropriate actions and strategy. I often meet frustrated Doctors who have plateaued in their practice. It doesn’t matter whether they are… Read more »

I hear it every day, “I need more new patients.” And then with a few follow-up questions, I find out few people know how many calls they get, how many calls they miss or even how many new patients are qualified to begin with. And even if you are using one of those fancy recording… Read more »

Too often people have the wrong perception and understanding about Case Acceptance and Patients saying “Yes.” I’m talking about You and Your Team. Questions are asked of me and comments made that imply some concept of “black and white.” Where patients either want it or they don’t; patients either say “Yes” or “No.” The reality… Read more »